Raregen Story
I was born in Surrey, England, and have worked as a professional hairstylist for over a decade.
Throughout my career, I’ve had the privilege of styling women from all walks of life—from everyday clients to public figures and performers. I was also invited to serve as a hair consultant for various fashion events and media campaigns. Over time, I built a reputation in the industry for my work in styling, visual aesthetics, and individualized expression. I specialize in designing natural, elegant, and character-rich looks that align with each woman’s face shape, personality, and lifestyle. To my peers, I’m known as someone who not only understands trends, but who honors the uniqueness of every client.
For a long time, I thought I understood hair—until everything changed when my mother was diagnosed with cancer and began chemotherapy. She stayed remarkably strong throughout treatment. But when the hair loss started, something in her shifted. It wasn’t about vanity. It was the quiet heartbreak of losing familiarity with her own reflection. I started searching for a wig to support her—thinking it would be a simple act of care. But what I discovered opened my eyes to a deeper problem in the industry.The reality of the wig market was far worse than I had imagined.Synthetic wigs were inexpensive, but hot, itchy, and unnatural. High-end human hair wigs came with hefty price tags, but often fell short in both comfort and quality.
And so-called “affordable human hair wigs” were plagued by inconsistent quality, harsh construction, and a complete lack of customer care. It became clear: It was extremely difficult to find a brand that offered natural appearance, authentic quality, true comfort, and fair pricing all at once.
Some were overpriced and unnatural, while others were budget-friendly but poorly made. In many cases, the wearing experience was simply overlooked—and customer service lacked care, understanding, or warmth. I gradually realized this wasn’t just a product gap. It reflected a deeper, systemic void: a lack of standards, a lack of empathy, and a lack of true connection.

At Raregen, we believe:
Beauty should never come at the cost of wellbeing. And self-expression should never be limited by other people’s expectations.
Raregen is not just a brand for human hair products — it's a promise.
A promise to make beauty a form of freedom — no longer limited by hair loss, no longer afraid to try, no longer defined by standards.
Our mission is to provide luxurious, natural human hair solutions that empower every woman to express herself with ease and confidence, and to shine in her own unique way.
— Charlotte Wynn
Founder, Raregen